Naturally, everyone who has watched the movie's trailer knows that everything is in good humor, with Ken(s) overcoming obstacles by threatening to "beach" folks off.
This is consistent with the PG-13 warning in the United States, as stated in the BBFC's explanation, which also mentions "moderate innuendo, brief sexual harassment, and implied strong language." Then again, maybe not for all children, but it's scarcely close to Quentin Tarantino territory.
You have to assume that Mattel had images of a family-friendly money hoover dancing in its head when it first considered a Barbie movie from a renowned filmmaker and a major studio. Greta Gerwig's movie won't be quite that, since the BBFC has given it a 12A classification in the UK. The movie Barbie will be released on July 21.
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